The Mid-Atlantic's cornerstone cannabis business event is back. The NECANN New Jersey Cannabis Convention & NECANN Cup returns to the Atlantic City Convention Center on September 18–19, 2026, bringing together operators, investors, and ancillary businesses from across the region. High Today News is listing it for the many New York professionals who make the trip each year.

What to expect

NECANN is a B2B convention — the focus is business, education, and connections rather than consumer sales:

  • A packed exhibit floor spanning the value chain — cultivation, extraction, packaging, retail tech, compliance, insurance, and marketing
  • Two days of expert programming on regulation, operations, and market growth
  • The NECANN Cup, a showcase open to all licensed New Jersey operators and cultivators — a true "best of the Garden State" competition
  • Networking throughout, including a Thursday pre-show mixer and day-one events

The show runs Friday 10am–4pm and Saturday 10am–3pm, with a box office on-site (cash only) for walk-up registration.

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Who it's for

This is the event for licensed operators, founders, investors, and service providers working in or selling into the Mid-Atlantic market. Licensed operators and qualified buyers can apply for free admission (one pass per license) through the NECANN Buyers Program; everyone else buys a ticket.

A note for attendees: no cannabis is sold, distributed, or consumed at the convention center — it's strictly a business event, in line with venue and state rules.

How to attend

Registration is handled on NECANN's official site via the RSVP link, where you'll also find the Buyers Program application and exhibitor options. For the New York-market sibling event, see our listing for the NECANN New York convention in Albany this October.

The bottom line

Two days of exhibitors, education, networking, and the NECANN Cup, the NECANN New Jersey Cannabis Convention is the Mid-Atlantic's must-attend industry gathering — and a regional anchor for tri-state operators. Editorial community listing for adults 21+ — informational only, not an endorsement, paid placement, or point of sale.